Author(s): Ellis Roxburgh
Format: Hardback
No. of Pages: 48
Publisher: Lucent Press
Language: English
Date Published: 2018-08-15
Dimensions: 187.96 x 238.76 x 7.62mm
Publication City/Country:
Edition:
Illustrations:
The fast-paced and profitable world of business involves important information, such as big data. This kind of information can be helpful for businesses, but it can also be used in ways that are not ethical. The informative and age-appropriate main text discusses shady business practices, fraudulent banking, multinationals, industrial espionage, and big data's influence in retail and advertising. Eye-catching, full-color photographs, informational sidebars, and fun fact boxes are included to provide readers with a more complete understanding of how business practices impact their lives.
Format: Hardback
No. of Pages: 48
Publisher: Lucent Press
Language: English
Date Published: 2018-08-15
Dimensions: 187.96 x 238.76 x 7.62mm
Publication City/Country:
Edition:
Illustrations:
The fast-paced and profitable world of business involves important information, such as big data. This kind of information can be helpful for businesses, but it can also be used in ways that are not ethical. The informative and age-appropriate main text discusses shady business practices, fraudulent banking, multinationals, industrial espionage, and big data's influence in retail and advertising. Eye-catching, full-color photographs, informational sidebars, and fun fact boxes are included to provide readers with a more complete understanding of how business practices impact their lives.
Book Info | |
Author | Ellis Roxburgh |
Date Published | 2018-08-15 |
Dimensions | 187.96 x 238.76 x 7.62mm |
First Author | Ellis Roxburgh |
Format | Hardback |
ISBN | 9781534564305 |
Language | English |
No. of Pages | 48 |
Publisher | Lucent Press |
Business and Big Data: Influencing Consumers
- Ellis Roxburgh
- Hardback
- Publisher: Lucent Press
- ISBN: 9781534564305
- Availability:In Stock
-
$1,028